From the very beginning, UBF was not interested in the gospel, but in inventing their own distinct brand of shepherding theology. Now they are trying to preserve that idea they created and are so proud of. That’s really all that is needed to understand what’s going on. The continual orientation amounts to refreshing your familiarity with UBFism. And as you become more entwined with UBFism, your life cracks more and more under the pressure.
—Identity Snatchers: Exposing a Korean Campus Bible Cult, pg. 67